And then did Snorri post to the message board that Björn was a twit who could not find his ass with two hands and Google Maps, and he linked to his Flickr account where Björn was drunk and passed out at Uppsala. When Björn learnt of this, he flew into a rage, and insulted Snorri's mother. Seizing his sword, he charged off to avenge his name, but Siðrun called him on his Nokia and reminded him the law did not sanction killing for this crime, so Björn sent Snorri a DMCA takedown notice instead.